[DANVILLE,VA] – The  River District Association (RDA) is excited to announce the organization is producing the “HOME for the Holidays” television production again for the holiday season, with a little extra fun added to make the now annual celebration more inclusive.

Six short videos will be released every Friday from November 26th to December 31st.  Each one will celebrate something different about holidays in our region.  RDA asks that residents, groups, clubs, and businesses in and around the Dan River Region participate by submitting content to be included in the show.  Segments will feature a calendar of events, greetings from Santa, performances by local musicians, community holiday greetings, interviews with local businesses and nonprofits, and storytime with the Danville Public Library.   Residents are welcome to send greetings, holiday jokes, family photos, and more.

Each segment will be aired on River City TV, the River District Association Facebook Page, and the local public access channel. 

“For many, one of the most important special parts of being ‘Home for the Holidays’ is being with those we love.  Unfortunately, we realize this is still not an option for everyone, so we are thrilled to offer Dan River Region residents the chance to ‘visit’ friends and family locally by sending in their greetings and wishes to be televised’ says Diana Schwartz, Executive Director of the River District Association, “and it is a very important reminder to continue to support our local businesses this holiday season”.

There are many ways for individual community members to participate:

Individuals, Families, Businesses, and Nonprofits in the Dan River Region: The River District Association wants this event to bring the community together. Visit the HOME for the Holidays website to read submission tips and guidelines. Then get creative, get dressed up, decorate your background, and record a 10 second holiday video (landscape orientation) and submit it by emailing it to home@riverdistrictassociation.com.  The deadline for submissions is December 10, 2021 at 11:59pm. 

Veterans & Active Duty Military: The River District Association wants to honor you for your service.  If you are a veteran, active duty military you can record a message for your family.  Or families with loved ones who have served or are currently serving, surprise them with a holiday greeting.  These 10 second holiday video (landscape orientation) can be submitted by emailing it to home@riverdistrictassociation.com.  The deadline for submissions is December 10, 2021 at 11:59pm. 

Local Musicians and Talent: Local Musicians and Talent: Participate by recording holiday songs or other festive acts under 5 minutes in length. Submissions can be self-filmed and submitted by November 20th or may be professionally scheduling permitted.  Spaces are limited, so email home@riverdistrictassociation.com to be considered.

Children: Santa and Mrs. Claus will broadcast a greeting from the North Pole and want to hear from children in the Dan River Region!  Email your letters to Santa to home@riverdistrictassociation.com by December 10th, 2021.  We will make sure he gets them!

Local non-profits: Is your non-profit holding a holiday drive? You are encouraged to email home@riverdistrictassociation.com to ask to be considered as part of the show.

Please visit www.rdahomefortheholidays.com for more information and to explore all the ways you can participate in this year in HOME for the Holidays. 

To find out more about the River District Association, or if you have any questions, please visit www.riverdistrictassociation.com.

The River District Association was organized in 1999 as the Downtown Danville Association.
In May 2015, the organization was renamed the River District Association to complement the City’s River District brand and is an accredited Virginia and National Main Street Community.