Danville’s River District Association (RDA) has launched a new program specifically designed to help existing River District businesses think creatively about projects or improvements that could boost their business to the next level.
In the past few months, shopping behaviors have radically shifted amid the public health situation. Numerous industries have witnessed unprecedented loss while e-Commerce sales have risen by more than 8%. As a result of the pandemic, the need for small businesses to embrace social media and online sales has never been more important. Acknowledging such realities, Danville’s River District Association (RDA), a proud Virginia Main Street (VMS) program, has launched an initiative to help merchants thrive within our “new” marketplace.